Adobe Photoshop
The crown jewel of the Adobe Creative Suite, our team won Photoshop after 6 months of work for the broader Adobe brand. I served as Creative Director, in direct partnership with our Design Director.
Our Success in
a Nutshell
185K likes Insta / 111K likes TikTok
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Our most viral video exemplifies the philosophy that, when you combine human insights and genuine creative collaboration, great things can happen.
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Seeing that our own designers struggled with shortcut memorization, we drew on all of the team's individual skills, even beyond our assigned stations, to push boundaries and make a catchy, expensive-looking music video on a shoestring budget.
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Given the visual prestige of the brand, all of our creatives had to rise to the challenge of generating creative concepts that would enable our designers to showcase their skills.
